Switching perspectives through impactful communications that moves people to act
Whether supporting an embedded communication team, working directly with c-suite executives or helping an agency with a pitch or assignment, Switch has the experience to jump in at any point and immediately contribute.
Communication Strategy, Planning and Execution
Leaders spend a significant amount of time developing strategic business plans – well thought out, validated, appropriately financed and then operationalized into the organization. Yet, the crucial overlay of explaining the plan to the employees who have to bring it to life is often overlooked. From annual business plans to single initiatives, we devise powerful communication strategies that help deliver against business objectives.
Change Communication
Although change is constant in the business world, embracing it is hard – especially when maintaining engagement is essential. We can help minimize the downside of change so business is not slowed or taken off course. We’ve been instrumental in moving employees and complex systems successfully through many kinds of change:
• Restructuring • New initiatives • Process improvements
• Leadership transitions • Business launches, transitions and closures
HR Communication
Do you need an employee value proposition that actually differentiates you from your competition? Want to educate employees about benefits, compensation, or performance management? Good HR communication starts with understanding employees’ motivations and delivering content in a way they can digest and use.
Leader Playbooks
We’re comfortable working closely with senior executives to determine their preferred communication style. We create powerful custom programs and playbooks including best approach, tone, voice, messaging and platform(s).
Messaging Makeovers
Has your content gotten stale? Are you using overly corporate message maps that don’t make sense to employees? We’ll distill the complex into something simple and help reboot your team’s thinking to unearth new insights, reframe the messages and get back on track.
Communication
Audits
The Communication function is changing – and we can help your team stay relevant. Interested in an overall review of your communication system, including tools, vehicles and audiences? Need an outside perspective of your team? We will review the structure, roles and related scope of the team and put together a game plan to strengthen their skills and identify white space opportunities.
Meetings and Events
From a small group meeting to a virtual town hall to large conferences, meetings and events provide a communication platform with the opportunity to motivate, celebrate and educate employees so they are engaged and committed to driving business results. Let us help design an event that is right for your business.